Blogging is increasingly becoming a communication tools for exchange of views and ideas. To be candid, I am not a blog person. Lately, I have read many blog posts and found the under listed as the best practices for good blogging.
1. Keeping it Fresh: A good blog needs to be frequently updated. It needs to be fresh and genuine . readers/customers are looking for honest opinion, real answers, and timely updates that could be beneficial to them. So as to these, efforts needs to be made to keep blogs fresh.
2. Engaging: Tittle and the first two paragraphs of a blog needs to be catching. This will push readers to ant to read more. it has to be appealing from the beginning which will make readers to probe further.
3. Choice of Words: Be mindful of choice of words. Blog posts can lead to legal battles. There needs to be concerns about vague and abusive language. Though, there are laws that prohibits liability, exclusions, libels, misappropriations, and injuries as a result of posts. Currently, there are many legal tussles associated with blogging, so there has to be some sort of disclaimer and limitation of liability.
4. It Must Be Casual: The language must be casual and less authoritative. Efforts should be made to write in a mannered tone. I mean natural and conversational, see it as a writing to a guy next door.
5. Giving Credit: Credit must be giving to other peoples posts or links. read other peoples blogs and give credit to anything borrowed. You have to be reading other peoples blog to know what is reigning. It is good to take cues from somebody's post but there must be due recognition. Refer to the initial owner , give useful links at all time.
6. Keep it Short and Simple: Short posts are easy to read. If you have a lot to write, you should split them into to three ones or subheads. This will not let the reads to be bored.
7. Promote Your Post: It is always good to promote your post at the initial stage. You can promote your post through the following.
a. Email your link to friends, family, and associates.
b. Post your link on social media sites like Facebook, LinkedIn, Twitter, Google + and so on.
c. Use paid options to increase your post visibility if for business.
Information gotten from the sites. www.echoditto.com, www.businessknowhow.com, and http://www.blog.ringcentral.com/2014/01/5_business_blogging
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